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Why plus size fashion deserves more visibility?

In a world where diversity and inclusivity are becoming increasingly pressing topics, it is crucial that plus-size fashion gets the visibility it deserves.
Yet despite progress, plus-size women's clothing often remains underrepresented in the media, on fashion shows and even in stores.
At Les Militantes , we firmly believe that plus-size fashion should be celebrated and highlighted. Here’s why.

The reality of sizes

40% of women are size 44 and above, here in France (figures from 2016, source Click'n'dress).

In this same study, conducted on 55,000 women, 6.4% of them are a size 36. And 6.1% are a size 48. Almost an equivalent proportion.

Yet a woman wearing a size 48 has 71 times less choice of clothes than a woman wearing a size 36 ! The study does not give any figures beyond that, but imagine when you wear a size 52, 56 or even larger...

This disparity creates a gap between the fashion on offer and the real needs of consumers. An injustice that needs to be repaired.

Representativeness and diversity

2.2%. This is the proportion of plus-size models who walked the runway during Paris Fashion Week in September-October 2023. An improbable figure when you look at the reality of sizes. Especially when you know how much fashion has a profound impact on self-perception.
Seeing models who look like us in advertisements and magazines helps build self-esteem and promote a positive body image. Plus-size fashion deserves more visibility to show that beauty comes in all shapes and sizes. Every woman deserves to see herself represented and feel beautiful and confident in her clothes.

Quality and style above all

Plus size clothing should not only be functional; it should also be fashionable.
At Les Militantes , we strive to create plus size clothing for women that combines comfort, quality and style.
The increased visibility of plus-size fashion can help challenge stereotypes and prove that inclusive fashion can be stylish and elegant.

Plus-size fashion for women deserves a bigger place in the spotlight. Not only to meet a growing demand, but also to promote a positive and inclusive body image.

At Les Militantes , we are proud to be part of this movement. We believe that every woman deserves to feel beautiful and confident, and we are committed to offering quality plus-size clothing that celebrates diversity.

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